Category: General

What Makes Video Marketing So Effective?

Marketers that aim to achieve viral approach must explore video avenues before it’s too late. Video marketing became a mainstream tool a few years ago, revolutionizing marketing on online platforms and boosting results. Over the years, more have adopted the practice and video marketing has become more polished and demands more creative input from marketers.

8 Tips on Creating a Successful Brand

In a world that expects conscious messaging, appeasing aesthetics, customer experience and value, building a brand from the ground up requires consistent work. To excel and compete in this digitally dominated world, companies need to invest in creative, out-of-the-box campaigns to set the right tone for their brand. Here are some tips to break barriers